Manager Marketing and Digital Comms
Straumann Group · Madrid, Spain
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Purpose of the Role
As a key player within the Marketing & Brand Experience 360 (MBX360) team, the Marketing & Digital Communication Manager is instrumental in orchestrating marketing projects from their inception to their successful execution. This role is crucial for steering projects, engaging with internal stakeholders, managing content across diverse platforms, and establishing robust marketing strategies emphasizing digital channels. Team members' roles are tailored to the projects' specific demands and their areas of expertise, ensuring agility and adaptability within the team.
Depending on expertise and project assignments, the job holder might focus more on project management, the implementation and execution of marketing strategies, or content management up to publishing. Our team structure is designed to be agile and fluid, allowing members to specialize in areas that match the unique requirements and nature of each project without being constrained to a fixed set of tasks.
Key Responsibilities
- Project Management Excellence: Lead projects from start to finish, develop comprehensive plans, tracking progress, and ensure objectives are met according to schedule and budget. Utilize Asana for effective project management and reporting.
- Manager stakeholders and partners: Conduct regular meetings with project stakeholders, vendors and partners, making sure that all necessary information is considered and known and that role and responsibilities are clear.
- Effective Communication: Regular communication to stakeholders and lead team on the progress of the projects, occurring challenges and changes in scope, timing or other relevant matters. Escalate appropriately where necessary.
- Translation Management: Initiate translation where necessary according to translation guidelines and according to regulations.
- Collaborative Spirit: Forge strong partnerships with internal teams to design and implement cohesive marketing projects, promoting synergy across all efforts.
- Effective Implementation: Craft and deploy compelling marketing materials and campaigns that elevate our brand and products, spanning all communication channels, notably digital.
- Content Mastery: Oversee the creation and refinement of high-quality, brand-consistent content for various mediums, ensuring engagement and alignment.
- Team Collaboration: Work synergistically with the marketing team to develop and implement cohesive marketing strategies, efficiently allocating tasks among team members or external collaborators.
- Stakeholder Engagement: Cultivate and maintain positive relationships with key stakeholders, including clients, customers, and partners, to foster trust and collaboration.
- Market Insight & Optimization: Keep abreast of market trends, conduct research to uncover new marketing avenues, analyze performance data to hone future strategies, and maintain a competitive edge.
- Innovation and Growth: Champion innovative solutions to boost brand visibility and growth, leveraging creativity, leadership, and strategic insights to overcome marketing challenges.
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Ideal Candidate Profile
- Minimal experience of 3 years in the field of Project Management preferably in marketing communication or medical device field.
- Completed study or certification in Marketing Communication or similar.
- Demonstrable experience in marketing project management and content strategy development.
- Exceptional project management skills, with a proven record of leading projects from concept to fruition.
- Strong collaborative and communication abilities, adept at building and nurturing relationships with stakeholders.
- Strategic and creative thinker, capable of crafting and executing comprehensive marketing strategies.
- Data-driven mindset, utilizing analytics to inform decisions and optimize marketing initiatives.
- Passionate about staying ahead of industry trends and applying insights to foster brand development.
- High level of English is required
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
Employment Type: Full Time
Alternative Locations: Spain : Madrid
Travel Percentage: 0 - 10%
Requisition ID: 21613