Head of Commercial Finance, EMEA
Sonos · Hilversum, Netherlands
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At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you’ll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.
About the Role
The Commercial FP&A team is the financial partner to Sonos's Sales organization driving investment decisions, challenging commercial assumptions, and helping shape how Sonos goes to market to maximize in every region we sell in.
This individual will be a fixed term employee overseeing the Commercial FP&A team for EMEA while the current lead is on an extended leave. This is fundamentally a leadership and architecture role: you partner closely with the Sales team to set the financial strategy, structure, and priorities for the region, and manage the team to execute across forecasting, reporting, and partner support. You are accountable for the region's financial narrative as well as contribute hands on modeling and financial support.
EMEA’s Business: this region spans 14 subregions and 18 countries across 3 business verticals, with 200+ partner accounts, 67 price groups, and 10 transaction currencies. The regional finance team supports the EMEA Leadership Team, 6 regional leads, 7 demand planners, and 36 Go-To-Market partners.
What You'll Do
- Own the financial strategy and long-range growth plan for your region, and be the senior finance voice to regional commercial leadership — translating strategy into a financial plan the team is held accountable to.
- Lead the regional Commercial Finance team providing a balance of strategy and analytical support along with necessary transactional/execution work to support the region. This includes forecast assumptions, monthly actuals-vs-forecast review, day-to-day partner and demand-planner support — while also focusing on the macro-level regional strategy, resourcing decisions, and senior stakeholder relationships
- Represent the region in company-wide forecast, budget, and long-range planning cycles, ensuring regional numbers roll up cleanly and regional risk/opportunity is clearly communicated to Finance leadership.
- Continue to maintain the high standard for monthly and quarterly business reviews in the region — clear, decision-oriented commentary on performance vs. plan, not just variance reporting — and hold the team to that bar.
- Own the senior-level relationship on major pricing, promotional investment, and trade-term decisions with key regional retail and channel partners, including weighing in on large or high-risk deals. Will include support material promotional / margin asks within the region providing visibility and holding accountable to the full revenue and gross margin impact.
- Identify regional risks and opportunities early, and escalate with a clear recommended course of action — including structural or cross-border risks (e.g., FX, VAT/duty, multi-currency exposure) that could affect regional margin.
- Continue to help drive the standardization and simplification of planning, reporting, and forecasting processes across the region and, where relevant, across other regions — reducing manual work and building a scalable, repeatable operating model rather than one that depends on heroics.
- Build strong working relationships across Finance, Sales, Marketing, and Operations — both directly and by modeling that partnership for your team.
What You'll Need
Basic Qualifications
- Bachelor's degree in Finance, Accounting, Economics, or a related field; MBA a plus.
- 10+ years of progressive FP&A or commercial finance experience, including direct business partnership with sales, marketing, or commercial leadership.
- People management experience — hiring, coaching, and developing managers and/or analysts, not just individual contributors.
- Experience owning a forecast, budget, or P&L for a region, channel, or business unit — not just supporting one.
- Demonstrated ability to translate financial analysis into a clear business narrative for non-finance, senior stakeholders, including senior leadership.
- Experience working with international, multi-currency, or multi-market business structures.
Preferred Qualifications
- Experience building a business case for headcount or resourcing, and designing team structure to match business complexity (e.g., introducing tiered levels as scope grows).
- Experience in consumer electronics, hardware, or another retail-driven industry with complex channel/retail partner dynamics.
- Direct experience with retail trade terms, promotional/MDF negotiations, or channel margin management.
- Experience navigating multi-country European commercial operations at scale, including VAT/customs considerations and region-specific retail partners.
- Experience operating in a public company environment, with an appreciation for how regional performance rolls up into company-wide guidance and external reporting.
- A track record of simplifying or automating recurring reporting and planning processes across a team, not just for yourself.
Your profile will be reviewed and you'll hear from us once we have an update. At Sonos we take the time to hire right and appreciate your patience.