Marketing Data Automation Specialist (m/f/d) - Remote (based in Romania)
Next Lotto GmbH · Konstanz, Germany
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A small piece of paper with numbers that have the power to change a life forever! Okay... let's replace the paper with an app and one person with 600,000+ monthly users. This is our business!
Your Mission
The Marketing Data Automation Specialist turns the marketing team's manual, ad-hoc reporting into automated, reliable dashboards and data workflows — so decisions run on clean, timely data instead of hand-pulled spreadsheets. The goal: free the analysts and managers from manual reporting, connect our data sources into a single source of truth, and make self-serve reporting the default.
Your Tasks & Responsibilities
- Own and operate marketing data pipelines within BigQuery, including scheduling, monitoring, alerting, and refresh logic for data that restates over time (such as cohorts).
- Build and maintain automated dashboards across BI platforms, including Metabase, Tableau, Power BI, and Looker Studio.
- Develop ETL workflows and data pipelines using SQL and Python to pull from source APIs, utilizing managed connectors where appropriate.
- Integrate cross-channel marketing data across ad platforms, mobile measurement partners (Adjust), CRMs (CleverTap, Leanplum), GA4, and revenue streams.
- Execute data-quality checks and continuous monitoring to maintain high data reliability.
- Supply the Marketing Analyst with clean, production-ready datasets.
- Perform ad-hoc data pulls while actively automating recurring requests, accompanied by clear documentation for pipelines and metric definitions.
Your Key Competencies (Hard Skills)
Must-have
- Possess strong proficiency in SQL for data querying, transformation, and management.
- Write and maintain Python data pipelines, with comfort working with REST APIs and refactoring existing pipeline codebases.
- Build and manage dashboards using Looker, Tableau, Power BI, or Looker Studio.
- Schedule and orchestrate workflows using tools such as Cloud Scheduler, Airflow, dbt, or cron-based jobs.
- Demonstrate a working understanding of core marketing data sources, including ad platforms, MMPs, CRMs, and GA4.
- Practice a genuine, rigorous approach to data quality and validation.
- Communicate fluently in written and spoken English.
Nice-to-have
- Experience with consumer app and mobile data ecosystems, particularly MMPs like Adjust.
- Familiarity with dbt or similar transformation layers, managed connectors (Fivetran, Airbyte, n8n), and general GCP services.
- Exposure to AI-assisted automation tooling for streamling data processes.
- Background or previous experience operating within regulated industries.
Your Soft Skills
- Systematic and detail-oriented, maintaining high precision across data logic and outputs.
- Automation-minded, with an instinct to replace manual, repetitive work with scalable solutions.
- Highly reliable, ensuring the team can fully trust the accuracy of the numbers.
- Collaborative partner, working effectively alongside analysts and marketers as a dependable data supplier.
- Thriving in dynamic scale-up environments, actively creating order and bringing structure to evolving opportunities.
Your Impact in This Role
- Take over and harden the existing data pipelines (Adjust/MMP BigQuery) — from manually-run to scheduled, monitored, and alerting on failure.
- Automate recurring reporting — dashboards that replace manual pulls across channels.
- Build and maintain data workflows connecting MMP, ad platforms, CRM, GA4 and revenue data,
- Ensure data quality and consistency — automated validation against source APIs, so numbers stay trustworthy without manual checking.
- Enable self-serve reporting so managers answer their own questions.
- Cut reporting turnaround — from days of manual work to always-on dashboards.
Your Background – Education & Experience
- 3 to 6 years of experience in data engineering or marketing analytics.
- Proven track record of automating reporting and building robust data pipelines.
- Preferred experience with consumer-app data, Python, and operating within regulated industries.
- Bachelor’s degree in a relevant field or equivalent practical experience.
What we offer you:
Remuneration & work-life balance:
- Competitive salary and trust-based working hours.
- Private health insurance.
- Generous training budget.
- Extraordinary team events.
- Meal benefit.
Communication & trust:
- Open, honest and direct communication. Your ideas are welcome!
- A feedback meeting every quarter to help us grow together.
- We encourage innovation and are open to new ideas that push the boundaries.
Modern working:
- Everything you need for your daily work: MacBook, monitor, headphones and more.
Individual training:
- One training day per month and a generous training budget for your personal development.
Buddy program:
- An experienced team member will support you from day one to help you get started.
The team
- We are a colorful bunch from different nations and backgrounds. We don't distinguish by religion, gender, age, marital status... For us, the focus is on what you can do!
Our values:
MAKE IT HAPPEN
- Drive results - Own the problem, the goal, and the outcome through self-organization and decisions backed by data
- Speak up with courage - Challenge ideas and raise issues directly when it matters
- Getting things done - Be pragmatic, keep momentum, and bring the energy
- Deliver quality impact - Ship solutions that move our mission and strategic goals forward
WIN TOGETHER
- Communicate openly and respectfully - Be transparent, assume positive intent, and set aside own ego when interacting with others
- Help others win - Proactively share knowledge, time, and strengths in an interdisciplinary set-up
- Work across cultures - Learn from others’ perspectives and actively refine own style for trust-based collaboration in a diverse team
- Bring team spirit - Create moments of joy and belonging that fuel big outcomes together
SHAPE THE FUTURE
- Experiment to learn - Run tests, measure outcomes, treat mistakes as an invitation to learn and adapt insights into action
- Spot opportunities - Stay close to customers and market trends to identify what’s next
- Build user-first innovation - Deliver trustworthy, data-driven solutions and services that set the bar
- Grow yourself - Challenge and reflect on the way you work, seek feedback, and keep developing your skills
Sound like you? https://nextlottogmbh.teamtailor.com/
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