FLAGSHIP IN-STORE VISUAL MERCHANDISER
Loewe · Madrid, Spain
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Position
As the Flagship In-Store Visual Merchandiser, you will play a pivotal leadership role in establishing and maintaining the visual standards of the store. Acting as the primary point of contact for visual merchandising initiatives, you will collaborate closely with the Store Management Team and the Regional VM Manager to ensure that all creative actions are delivered.
This role requires you to inspire and guide the store team in maintaining a visually stunning environment, with a shared responsibility for upholding the highest standards of display and presentation.
The Flagship In-Store VM is responsible for owning the visual expression and day-to-day VM standards of the store, translating Regional VM direction into an impeccably executed environment. The role acts as the key VM point of contact within the store, working closely with the Store Manager, store team and Regional VM Manager to deliver launches, maintain standards and respond to commercial needs. It combines hands-on VM execution, team leadership and commercial awareness, ensuring the store consistently represents the brand at the highest standard.
Job responsibilities
KEY RESPONSABILITIES
Daily Responsibilities:
- Conduct the pre-opening window checks, focusing on the cleanliness, positioning of product, props and mannequins, styling and lighting, ensuring that the standards are impeccable.
- Lead the preparation of the store for opening by collaborating with the wider opening team to check and update visual merchandising standards, including:
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- Checking the VM standards, steaming and placement of all categories for both Men’s and Women’s (Accessories, RTW, Shoes, Jewellery, Eyewear, SLGs)
- Checking the overall store cleanliness and maintenance (including lighting).
- Reviewing standards and placement of VM concept props in the pop in.
- Checking and replacing or updating products and areas that have sold out.
- Checking the VM standards, steaming and placement of all categories for both Men’s and Women’s (Accessories, RTW, Shoes, Jewellery, Eyewear, SLGs)
- Plan your weekly schedule to ensure that large large VM moves and changes are actioned in pre-opening hours, including department updates and rotations, new product launches, and window and pop in changes. Smaller changes and updates can be carried out after opening.
- Empower the store team to collectively check and maintain visual merchandising standards throughout the day, fostering a culture of shared responsibility.
- Oversee the display of VM draws, ensuring all categories are well-represented and maintained consistently.
- Ensure that for any last pieces sold, the store team validate replacements with you. Communicate with the Regional VM Manager about significant changes affecting overall visual merchandising, and propose moves or changes as a result of this.
- Ensure that the store closing team complete the VM checklist, ensuring all displays are reset and ready for the next day.
- Manage the VM prop inventory, ensuring props are properly stored, organized, and available for use.
Communication:
- Establish structured communication channels with your Regional VM Manager to provide updates on product newness, shortages, and suggestions for visual merchandising improvements based on trade.
- Ensure that any VM changes or decisions are clearly communicated to the Store Management team, fostering alignment and collaboration.
- Conduct regular floorwalks with your Store Manager and VM Manager to review visual merchandising and discuss long-term strategies.
- Engage daily with the wider team regarding VM updates and changes, and participate in briefings to ensure everyone is informed.
- Support VM training for new Sales Associates and provide ongoing training on VM guidelines for the entire store team.
Launches:
- Lead the preparation for each key seasonal launch, ensuring visibility of product offer and deliveries, product preparation, and aligning with the VM Manager on the status of installations.
- Review VM guidelines and understand necessary changes ahead of each launch, including product zoning and layouts.
- Action the installation of new window displays and product launches in collaboration with the regional VM team.
- Post-launch, update the draws to reflect the new visual merchandising.
- Communicate the changes to the store team to ensure everyone understands the new layout and styling requirements.
- Depending on business needs, support the regional VM team with wider visual merchandising initiatives across the market, including store openings and special activations.
- Be confident in your VM decision making, to react quickly to the changing needs of the store.
Work Time:
- Work closely with the Store Manager and VM Manager to plan your schedule around the store’s VM needs and launch calendar.
- Maintain flexibility, including early morning and overnight shifts when required for launches or major VM changes.
Profile
PROFILE & EXPERIENCE
- Proven experience in luxury retail, ideally within a flagship store environment.
- Strong product knowledge with a clear understanding of Loewe’s various product categories and focuses.
- Excellent communication skills, with the confidence to convey visual merchandising updates to all key stakeholders.
- Highly organized, proactive, and dynamic, with an innate attention to detail.
- Natural creativity and flair, coupled with a keen interest in pursuing a career in visual merchandising.
- A positive, passionate attitude with the ability to motivate others and foster a team-oriented approach.
- Interest in art, design, craft, and fashion is highly valued.
Additional information
About LOEWE
Founded in Spain in 1846, LOEWE is the second-oldest luxury fashion house in the world. Since 2025, the House is under the creative direction of Jack McCollough and Lazaro Hernandez, guided by a rich artistic sensibility and an imaginative exploration of craft. This new chapter builds on core sensibilities of LOEWE: an intellectual and playful approach to fashion, the vibrant spirit of Spanish lifestyle, and unmatched leather expertise.
At LOEWE we are committed to a culture that welcomes all, regardless of gender, ethnicity, socioeconomic background and abilities, including people with disabilities of all types. Our aim is for everyone to feel valued, included, and empowered to contribute their best.
LOEWE MAISON
Steeped in art and historical references, rooted in craft and tradition, Loewe has been reinventing leather craftmanship for almost 200 years. From its birth in Madrid in 1846 to its latest collection dedicated to the elegance of Chinese monochrome ceramics, the Maison’s journey has been defined by its core values: energy, creativity, and a thoroughly modern approach blended with traditional techniques.
Craft at Loewe is unconditionally bound up with art, an endless source of inspiration: from the British Arts & Craft masters to the whimsical world of Studio Ghibli, art is at the heart of every collection – and the House is committed to supporting the artists and creators informing its work.
Today, Loewe’s master artisans combine their craft knowledge, accumulated over generations, with new technologies to produce iconic objects presenting both instant appeal and enduring style: true incarnations of Loewe’s ideals and vision.
Radical and ever-evolving: here’s to another 200 years of Loewe history
Since 2013, Jonathan Anderson, Loewe’s Creative Director, has been carrying this vision ever further. One of the leading designers of his generation, Anderson has spearheaded a major rejuvenation of the House.
Through a redesign of the brand identity, a modern articulation of its commitment to craft (with the launch of the Loewe Foundation Craft Prize, for instance), and a series of critically acclaimed and genre-defining Women’s and Men’s collections, Loewe has been further elevated as an influential and global cultural force.
At the intersection of fashion, craft and culture, Loewe’s ambition is to be radical and ever-evolving. Craft and luxury are inextricably linked, and at Loewe, the one makes the other feel more accessible and tangible. By showing how the collections are made and honouring the complex artisanal processes behind them, it becomes possible to see their value and their merit. And by adding a cultural dimension – involving fine arts, film, dance, etc. –, Loewe has become a vibrant force for creativity and innovation, ensuring the brand’s durability for another 200 years… and more.